About Cloud Cycle
Cloud Cycle provides real time data and analysis to improve product quality and productivity in the ready-mixed concrete industry.

Three Critical Challenges
1 Quality Control
It’s difficult to control the quality of concrete and ensure that when it arrives on site it will be at the quality specified. As a consequence, typically 5% of a project’s concrete is wasted.
2 Implementation
Digital hardware in traditional industries, such as construction, is hard to scale because it’s expensive, heavy, and difficult to integrate.
3 Environmental Sustainability
New ESG targets that tackle CO2 emissions will be costly for the construction industry with concrete emitting 8% of the world’s CO2 emissions.
Cloud Cycle's 3 Pillars
Data
Cloud Cycle will be world leaders in the collection of ready-mix concrete data using AI and our proprietary sensor, the Cloud Box. Combined these allow customers to have both transparency and control of their operations.

Profit
Utilising the core principles of the circular economy, Cloud Cycle’s technology reduces waste, keeps ready-mix concrete in use longer, and reduces CO2 to help regenerate natural systems. This can save the global construction industry £40 billion each year.
Planet
Worldwide, we can reach 500,000 trucks to help reduce waste and avoid CO2 emissions on a global scale. Cloud Cycle is intelligent material management helping companies prepare for net zero and meet their ESG targets from site to C-Suite.
Our team

Phill White
Founder and CEO

Russell Elfenbein
Founder and CTO

Georgie McNee
CFO

Geraldine Hodges
COO

Erin Jensen
Chief of Staff

Nia Halton
Financial Controller

Ed Waugh
Head of Engineering

Nicolas Wilczak
Head of Product

Graeme Bradbury
Principal Back End Engineer

Paul Sinkinson
Principal Front End Engineer

Emeso Ojo
Senior Research Scientist

Justine Courty
Senior Data Scientist

Andreas Kampitsis
Senior Research Engineer

Sion Cowdy
Mechanical Engineer

Alexandra Secan
Operations Manager
Testimonials

Emeso Ojo
Senior Research Scientist
Sion Cowdy
Mechanical Engineer
Ed Waugh
Head of Engineering“The most exciting part of my work is that we are a start-up seeking to make meaningful contributions to the construction industry by leveraging on disruptive technologies.”
“The most interesting thing about working here is I could be 3D designing a part one day, it could be made the next and tested out on a truck the week after. It is so exciting to see your thoughts and ideas come to life so quickly.”
“I really like building the team, every new hire has such a big impact on the company and it's great to onboard the people I will hopefully be working with for a long time to come.”